Sales Strategy Fulfillment Service Provider

Project Scope
Sales / Growth strategy for a fulfilment service provider (subsidiary of a large retail corporate)

Challenge

How to achieve the growth targets set, despite considering the corporate guidelines of the shareholding company?

Process

  • Review of the growth targets set and all basic assumptions
  • Critical debate of the company‘s status quo regarding strenghts, weaknesses, perception in the logistics market, competing companies, success-factors, …
  • Feasibility evaluation of reaching the growth targets based on the status quo
  • Determination of all fields of action for the new sales / growth strategy
  • Review sales process and sales department structures
  • Design of a new strategy, especially in terms of key drivers in the sales process as well as the required organisational set up
  • Determination of the implementation schedule